An interview with Professor Dr.-Ing. Tim A. Jansen, director of the Steinbeis Transfer Center for Industrial Digitization at the Baden-Wuerttemberg Cooperative State University in Horb
Why do some companies struggle with digital transformation and fail to exploit the opportunities it …
Tag: digitization


“What’s essential is that people are prepared to accept new developments”


“It’s only a problem if you sleep through the transformation”
An interview with Horst Maywald, an expert who worked for Elabo for decades and Steinbeis partner
Horst Maywald talks to TRANSFER magazine about successful ways to achieve digital transformation in business. Maywald has first-hand experience of the process at Elabo …


Digital Solutions: A Curse, a Blessing, or Both?
What actually is digital transformation? And how is it affecting different areas of industry and technology?
Nothing is more perennial than change. Very few terms are heard in so many forms as “digital transformation” these days. It’s like a driver …