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Steinbeis Transfer-Magazin

Das Magazin für den konkreten Wissens- und Technologietransfer

  • Home
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    • Best-of 2021
    • Best-of 2022
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Feature topic

Next level: Transforming HR development

Edition 2 Modified 31. October 2025

HUMAN RESOURCE DEVELOPMENT has the clearly defined goal of MAKING BUSINESSES MORE SUCCESSFUL by supporting, training and upskilling their employees. However, like other areas in businesses, HR development is undergoing a TRANSFORMATION influenced by technological and societal developments such as …

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Feature topic

Economic development: an umbrella in stormy times

Edition 1 Modified 14. July 2025

Throughout the long history of economic development in Germany, changing circumstances have repeatedly given rise to new challenges. At the start of the 20st century, the work of economic development practitioners still revolved around marketing commercial premises and disseminating general …

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Feature topic

Entrepreneurship with a future: resilience, sustainability and adding value

Edition 3 Modified 30. January 2025

It’s one thing to run your day-to-day business SUCCESSFULLY, but it takes more than that to be an ENTREPRENEUR who is ready for the challenges of the FUTURE. Which CONDITIONS must be met and which questions answered so that businesses …

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Feature topic

Digitalization: Adding value with digital applications

Edition 2 Modified 28. November 2024

DIGITAL TECHNOLOGY has become an integral part of our EVERYDAY LIVES and has profoundly changed how we live and work. If businesses want to stay COMPETITIVE, they have no choice but to embrace the DIGITAL TRANSFORMATION in order to optimize …

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Feature topic

Materials and their Constituents – Research and Development with Real Impact

Edition 1 Modified 17. June 2024

The focus of our Steinbeis Transfer magazine in 2024 will lie in REAL IMPACT for both our ECONOMY and SOCIETY. In this issue, we focus on the fascinating field of MATERIALS and their CONSTITUENTS. These are the very starting point …

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Feature topic

Innovation Systems

Edition 3 Modified 29. January 2024

An INNOVATION SYSTEM represents the totality of all subcomponents and plays an indispensable role in successful innovation. But what are the key elements of a successful innovation system, and what role do MITTELSTAND enterprises – the SMEs that form the …

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Feature topic

The new Mittelstand

Edition 2 Modified 15. November 2023

The very term highlights the POTENTIAL TO FOSTER CHANGE and a COLLISION OF TWO WORLDS: NEW MITTELSTAND – the successful transferral of the tried and tested into the FUTURE while also exploiting opportunities to bring about something new. In other …

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Feature topic

Technologies for German Mittelstand Companies

Edition 1 Modified 11. July 2023

The MITTELSTAND – the small and medium-sized companies that form the backbone of the German business community – is quite rightly referred to as the ENGINE of the German economy. 99.5% of all companies in Germany are SMEs. They possess …

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Feature topic

Managing risk – Shaping the future

Edition 3 Modified 14. March 2023

The history of humankind shows that PROGRESS is not possible without RISK – as we are witnessing in current technological, political, and social DEVELOPMENTS. The greater the POTENTIAL RISK, the more important it becomes to know how to cope with …

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Feature topic

Good Prospects for Education and the World of Work

Edition 2 Modified 8. December 2022

JOHN F. KENNEDY summed it up nicely more than 60 YEARS ago:“There is only one thing in the long run more expensive than EDUCATION: no education.” His statement feels more relevant today than ever: The world is undergoing upheaval on …

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A revolution in professional development

Edition 2 Modified 7. November 2025

From training to human-machine skills architectures and neural interfaces
Our understanding of continuing professional development (CPD) has changed fundamentally over the past five decades, as have the requirements for organizations, managers and learners. Traditional CPD, which focused primarily on maintaining …

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Trust: driving the digital transformation

Edition 2 Modified 7. November 2025

An interview with Professor Dr. Maren Lay, Steinbeis Entrepreneur at theSteinbeis Consulting Center IPAL – Institute for People Analytics & Leadership
Digital technology and artificial intelligence have entered every area of our lives, and are also bringing far-reaching changes to …

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Pioneering the “new Mittelstand”

Edition 2 Modified 7. November 2025

The Steinbeis Foundation Transfer Award honors a visionary partnership project in the intralogistics industry
This year’s Steinbeis Foundation Transfer Award – Löhn Award was won by the Ferdinand Steinbeis Institute (FSTI) and its partner enterprises Leadec FM BV & Co. …

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Building the future through cooperation

online Modified 31. October 2025

Johann Löhn underscores the importance of international technology transfer at an event in Beijing
How can we accelerate the translation of knowledge into marketable innovations? This question was addressed by Professor Dr. Dr. h. c. mult. Johann Löhn at this …

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Welcome to the latest edition of TRANSFER.

Edition 2 Modified 31. October 2025

One question that comes up during every period of economic and social transformation is which skills do people and enterprises need so they are well placed to actively shape the changes rather than simply being caught up in them? There’s …

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A new approach to leadership

Edition 2 Modified 31. October 2025

Organizational and leadership culture are the key to successful HR development
The development of leaders and the associated (ongoing) development of leadership culture play a critical role in organizations undergoing change. Although they fall under the HR development heading, their …

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Leadership in times of change

Edition 2 Modified 30. October 2025

Helping organizations stay competitive with new leadership, team staffing and AI
The digital transformation requires businesses to reframe their understanding of management – in response to technological innovations, hybrid working models, age-diverse teams and the increasingly blurred lines between people’s …

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Focus on digital literacy

Edition 2 Modified 30. October 2025

Steinbeis experts help to strengthen digital skills in businesses
Digitalization is transforming every area of our professional and private lives. Today, many everyday activities are directly impacted by this trend, be it through the use of modern smartphones and devices …

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The underrated skill in the modern workplace

Edition 2 Modified 30. October 2025

How emotional intelligence can contribute to success
Emotional intelligence was traditionally regarded as a woolly concept that could not be measured by conventional IQ tests. However, recent studies and models have shown that people who understand, utilize and manage emotions …

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Shaping change in businesses with “VIRAL”

Edition 2 Modified 30. October 2025

An interview with Professor Dr. Daniel Graewe and Andreas Renner
Ever since the 1990s, models such as VUCA, BANI, TUNA, RUPT, CLEAR and VOPA Plus have attempted to provide companies with guidance in an increasingly unpredictable world. But all of …

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The key to modern management

Edition 2 Modified 30. October 2025

Steinbeis experts combine self-management and team management
In our dynamic economy, good ideas aren’t enough on their own – strategic transformation is vital to ensuring sustainable growth and resilience. Organizations want visionary leaders who inspire their team, have excellent leadership …

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Quit complaining and start thinking different

Edition 2 Modified 30. October 2025

What if the skills shortage were actually due to a lack of imagination, courage and the right attitude rather than to a lack of people?
Companies are always complaining that they can’t fill their vacancies. But the real problem may …

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Plastic solution revolutionizes drainage systems

Edition 2 Modified 30. October 2025

The Steinbeis team in Horb’s innovative approach uses plastic instead of cast iron
In environments such as industrial facilities, swimming pools, or public roads and car parks, channel drainage systems and their gratings have to cope with extremely demanding conditions. …

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Strategic synergy for sustainable growth

Edition 2 Modified 30. October 2025

Steinbeis graduate and Steinbeis experts in Karlsruhe collaborate on a company’s growth strategy
Founded by Steinbeis University graduate Daniel Stevkovski in 2018, I.NEO solutions GmbH has rapidly established itself as a leading provider of bespoke solutions for the industrial services …

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From imparting knowledge to building bridges

Edition 2 Modified 30. October 2025

HR development: a systemic sounding board
HR development is at a crossroads – or perhaps more accurately, it is confronted with the conflicting demands of overlapping change processes. At the same time as organizations grapple with growing requirements in relation …

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Sustainability: a competitive edge for SMEs

Edition 2 Modified 30. October 2025

The Steinbeis Consulting Group is supporting Hofmann Global’s journey towards a sustainable future.
Small and medium-sized enterprises (SMEs) in Germany face a number of major challenges. Alongside digitalization and the skills shortage, sustainability is also becoming an increasingly important issue …

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Be bold, not afraid: reimagining HR development

Edition 2 Modified 30. October 2025

An interview with Bruno Gross, CEO of SAPHIR Deutschland GmbH
In today’s world, it seems like nothing ever stands still. Huge changes are occurring in our economy and in society as a whole. Companies have to keep reinventing themselves, placing …

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The key role of HR development…

Edition 2 Modified 30. October 2025

...or: future skills and lifelong learning in the digital revolution
In this age of artificial intelligence, ongoing digitalization and demographic change, there is an indisputable need to modernize human resource development and continuing professional development. In addition to traditional, digital …

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AI and data in industry: putting people at the center

Edition 2 Modified 22. October 2025

Steinbeis Dialog@Adlershof discusses trust and critical thinking
The third edition of the Steinbeis Dialog@Adlershof addressed one of the most pressing questions of our time: how are artificial intelligence (AI) and data-driven innovation transforming the world of business and why is …

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Paving the way towards sustainable agriculture

online Modified 22. October 2025

The EU Erasmus+ project BOOST takes agribusiness to the next level
To enable technological progress in the agricultural sector, it is vital for the stakeholders to adopt a more entrepreneurial mindset. Through the EU Erasmus+ project BOOST, bwcon GmbH is …

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Simulator and digital twin offer practical experience

Edition 2 Modified 21. October 2025

The Herrenberg Steinbeis team’s SimOps learning platform enables software development in realistic conditions
According to the Standish Group’s 2020 Chaos Report, agile project management methods generally deliver better results [1]. Companies reported that just 13% of traditionally planned and executed …

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When success is only half the story

Edition 2 Modified 21. October 2025

The bwcon research team investigates failure factors in collaborative working
In the world of collaborative working, people love celebrating success, whether by toasting it at project wrap-up events, writing about it in best practice guides or talking about it at …

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Biotechnology: towards a new Industrial Revolution

online Modified 1. August 2025

An interview with Steinbeis expert Professor Dr.-Ing. habil. Rudolf Hausmann
Biotechnology is a source of innovative solutions for sustainable industrial processes and of new business concepts. But with businesses in this sector facing a number of technological and regulatory challenges, …

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More than just a government agency – a trusted partner, too

Edition 1 Modified 1. August 2025

The case for economic development agencies
Local and regional economic development agencies are much more than just government agencies – they are companions, catalysts and a genuine source of encouragement for businesses, founders and communities as a whole. First and …

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Promoting a strong future economy: sow today, reap tomorrow

Edition 1 Modified 1. August 2025

Steinbeis experts Ursula Schulz and Jana Tisch interview economic development practitioners Susanne Orlowski, Alexander Stengelin and Henriette Stanley
Startups and business succession are key to a strong future economy, and promoting them is thus one of the traditional activities of …

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From resonance to resilience

online Modified 1. August 2025

Steinbeis experts use the systemic view as one of the most effective self-management and management tools
As Albert Einstein said all those years ago, “everything is energy”. The Steinbeis Transfer Institute competence institute unisono in Ulm is showing how this …

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Economic development: a guide and a catalyst

Edition 1 Modified 1. August 2025

Spotlight on partnerships, networks and innovation
While the significance and activities of economic development have changed a great deal [1] over the Federal Republic of Germany’s lifetime, its fundamental objectives remain the same to this day. The use of instruments …

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A winning combination: technology transfer and local economic development in the Oldenburger Münsterland region

Edition 1 Modified 14. July 2025

Steinbeis has been cooperating on economic development with the districts of Vechta and Cloppenburg for over 30 years.
The economic environment keeps changing at an ever faster rate. New technologies drive innovation and fundamentally transform products, production processes, business models …

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Economic development: an umbrella in stormy times

Edition 1 Modified 14. July 2025

Throughout the long history of economic development in Germany, changing circumstances have repeatedly given rise to new challenges. At the start of the 20st century, the work of economic development practitioners still revolved around marketing commercial premises and disseminating general …

Read More

Innovation, cooperation and funding – the keys to a competitive business

Edition 1 Modified 14. July 2025

An interview with Steinbeis expert Professor h. c. Dr. Jonathan Loeffler
How can enterprises stay competitive in the face of current challenges? Innovation is one of the main keys – both for individual businesses and at national and European level. …

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A catalyst of innovation and transformation

Edition 1 Modified 14. July 2025

WiR GmbH in Ravensburg is the link that connects business, research and the public administration
For 24 years, Wirtschafts- und Innovationsförderungsgesellschaft Landkreis Ravensburg mbH (WiR GmbH) has been helping businesses in this region in southeast Baden-Württemberg to get fit for …

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Shaping our digital future together by combining research and practice

Edition 1 Modified 14. July 2025

Ulm University and the Ferdinand-Steinbeis-Institute’s new Graduate School is supporting businesses with the digital transformation.
More than just a buzzword, the digital transformation involves profound changes for businesses of all sizes. For small and medium-sized enterprises in particular, this means …

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