It’s one thing to run your day-to-day business SUCCESSFULLY, but it takes more than that to be an ENTREPRENEUR who is ready for the challenges of the FUTURE. Which CONDITIONS must be met and which questions answered so that businesses …

Green patents and trademarks as indicators of sustainability impact
Steinbeis experts in intelligent IP analysis help to make innovations more sustainable
With its European Green Deal, the European Union (EU) aims to make Europe a net-zero continent by 2050. To meet this goal, it is driving the transition to …

Partnerships: a strategy for the future of entrepreneurship
A combination of traditional and innovative approaches can be the key to success
The transformation of entrepreneurship in Germany is being driven by several key factors. In recent years, the “innovator rate” in established German companies has fallen significantly, suggesting …

Resilience: the key to long-term business success
Sustainable strategies and ethical responsibility for an uncertain future
Business resilience is an increasingly important factor in the current global environment. But there’s much more to it than financial stability and coping with short-term crises. It also entails the ability …

Design thinking in innovation management
Focusing on the customer
We live in an increasingly complex world. Trends like digitalization and globalization are transforming the way we live, learn and work. Businesses are also coming under growing pressure to change, and need to find ways of …

Going circular!
Baden-Württemberg enterprises obtain funding to implement circular economy projects
SMEs from Baden-Württemberg achieved by far the highest success rate in the first open call of the EU’s Up2Circ project. Two of the four Baden-Württemberg businesses awarded grants of up to …

Our computer colleagues
Steinbeiser Thomas Hösle urges us to leverage the efficiency potential of software and automation solutions
The multiple ongoing crises of recent years are causing ever greater challenges, especially for small and medium-sized enterprises (SMEs). It is becoming increasingly difficult to …

The key to success lies in challenging, understanding and continuously improving business processes
An interview with Professor Dr.-Ing. Jörg W. Fischer, Steinbeis Entrepreneur at the Steinbeis Transfer Center for Computer Applications in Engineering (STZ-RIM)
Steinbeis expert Professor Dr.-Ing. Jörg W. Fischer talks to TRANSFER about how we can solve the most complex business …

Cooperation is essential for meeting the challenges of the future
An interview with Dr.-Ing. Petra Püchner, Steinbeis expert and Commissioner for Europe of the Minister of Economic Affairs, Labor and Tourism of Baden-Württemberg
That Dr.-Ing. Petra Püchner is every inch a committed European can be seen from the passion and …

Evolving instead of optimizing: a systemic look at transformation
Proactively getting to grips with change always requires an ability to cope with uncertainty and risk
Our economy is transforming. For some years now, statements like this have been widely used – some might say over-used – in the press …

Resilience in small and medium-sized enterprises calls for sound liquidity management
Reducing risk with a diversified finance mix
The crises of recent years have put resilience at the core of small and medium-sized enterprise (SME) business strategies. Lending platforms strengthen SMEs’ resilience by making access to loans less bureaucratic, diversifying their …

Supporting business transformation
Steinbeis experts in Rostock help SMEs to internationalize their business, initiate projects and take the first steps toward sustainability
As a member of the Enterprise Europe Network (EEN), over the last three years the Steinbeis Research Center Technology Management Northeast …

It’s all about the mix of technical, social and cognitive skills
An interview with Dr.-Ing. Markus Urner, Managing Director of IWT Wirtschaft und Technik GmbH
We live in an increasingly complex world, and this trend is accelerating significantly in both our private and our professional lives. What skills are needed to …

A circular economy for rare earth magnets
The partners in the EU project REEsilience are developing pre-processing technology for hard disk drives, loudspeakers and electric motors
Rare earth elements are crucial components in many modern technologies and devices such as electric vehicles, wind turbines and sensor applications. …

Welcome to the latest edition of TRANSFER.
These are turbulent times for entrepreneurs. Global uncertainty, economic volatility and social challenges are affecting businesses like never before. Companies, and especially small and medium-sized enterprises like our Steinbeis Qualitätssicherung und Bildverarbeitung GmbH, are increasingly confronted with the question of …

The next generation of researchers and entrepreneurs: a perspective in difficult times
Steinbeis Enterprise helps students take their first steps into the world of work
It has never been so vital as it is today for the concept of entrepreneurship to evolve – from business models focused purely on profit to approaches …

Helping life science startups to establish and get running
Steinbeis and BIOPRO Baden-Württemberg form a successful partnership in the EXI startup voucher funding program
The EXI startup vouchers were launched by the European Social Fund and the Baden-Württemberg Ministry of Economic Affairs, Labor and Tourism in 2012 to provide …

Training for resilient entrepreneurship
The successful transformation of small and medium-sized enterprises calls for a change in their leadership and organizational culture.
The success of German industry is based on a balance of different-sized enterprises. Small and medium-sized enterprises play an important role in …

Strategic foresight in foreign production
Steinbeiser Jürgen Raizner advises companies on how to internationalize their business
In an increasingly connected and globalized world, businesses are confronted with the challenge of adapting to fast-changing geopolitical circumstances. Small and medium-sized enterprises (SMEs) in particular are having to …

Entrepreneurship with a future: resilience through innovation, innovation through education
Dr.-Ing. Peter Schupp explains why he firmly believes that vocational education and entrepreneurship are more important than ever
The acronym VUCA denotes the four main dynamic and complex qualities of a rapidly changing world: volatility, uncertainty, complexity and ambiguity. There’s …

Resilience is imperative
The future of business belongs to sustainable enterprises
Entrepreneurs with a vision of the future are the architects of a new business landscape. And this new economic age is just around the corner. Resilience, sustainability and value creation are the …

Entrepreneurial opportunities and fair cooperation between industrialized countries and emerging economies
Steinbeis Entrepreneur Professor Dr. Brando Okolo and his team have built a network for promoting digital manufacturing in Africa
According to the 2024 World Economic Outlook Report published by the International Monetary Fund (IMF), nine of the world’s 20 fastest-growing …

Hey, I’ve got a great idea…
...but is that enough to become an entrepreneur in today’s reality?
The last decade has seen a lot of change, driven among other things by the emergence of platforms like Instagram, TikTok and Netflix. These platforms have transformed the way …

Professor Dr.-Ing. Dieter Klaus Adler
Steinbeis was saddened to learn of the passing of Professor Dr.-Ing. Dieter Klaus Adler, who died on 11th November at the age of 85. In his early Steinbeis years, Dieter Klaus Adler was head of the Technical Consulting Service at …

Steinbeis Consulting Group Sustainability bundles expertise
Steinbeis experts support businesses on their journey toward a sustainable future
Sustainability is already one of the biggest issues in the world today, and its economic and social importance will only continue to grow. To ensure that they are strongly …

Berkheim leads the way
Steinbeis experts help local community develop an energy project to establish a sustainable hydrogen cycle with electric vehicles and community heating
Germany is committed to achieving net zero by 2045. But this target comes with challenges, not only for big …

Hennigsdorf residents kept nice and warm
Steinbeis experts provide scientific support for new multifunctional heat storage
At the end of September, the water was turned on at the nearly completed multifunctional heat storage built by the municipal utility company of Hennigsdorf in northern Brandenburg. Over the …

Enabling a smooth business succession
Steinbeis experts help with the sale of a leading industrial and rail automation specialist
Business succession poses major challenges for companies and entrepreneurs. The Luetze Group is a great example of how to go about it. With the assistance of …

Digitalization: Adding value with digital applications
DIGITAL TECHNOLOGY has become an integral part of our EVERYDAY LIVES and has profoundly changed how we live and work. If businesses want to stay COMPETITIVE, they have no choice but to embrace the DIGITAL TRANSFORMATION in order to optimize …

AI and its benefits for SMEs
Modern technology and a structured approach can help small and medium-sized enterprises get ready for the future
As small and medium-sized enterprises (SMEs) in Germany face ever increasing pressure to optimize their business processes, reduce costs and leverage new business …

Customized software: targeted and cost-effective
An interview with private lecturer Professor Dr. Holger Gast, Steinbeis Entrepreneur at the Steinbeis Consulting Center for Agile Development of Information Systems
For the past ten years, Dr. Holger Gast has been offering solutions at his Steinbeis Consulting Center for …

The soft issues can be the hardest nuts to crack in the innovation process
The MI Share project brings digital circularity to medical instruments
A team from bwcon research gGmbH is aiming to combine circularity and digitalization in MI Share, a project funded through the Invest BW program. The project is looking at how …

Moving towards a circular economy in manufacturing industry
Steinbeis experts and European partners implement innovations for welding systems
Manufacturing is a pillar of innovation and growth for Europe, but outdated machinery and unplanned downtime can cause significant losses. The EU project RECLAIM provided strategies to accelerate the deployment …