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Steinbeis Transfer-Magazin

Das Magazin für den konkreten Wissens- und Technologietransfer

  • Home
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    • Best-of 2021
    • Best-of 2022
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Feature topic

Entrepreneurship with a future: resilience, sustainability and adding value

Edition 3 Modified 30. January 2025

It’s one thing to run your day-to-day business SUCCESSFULLY, but it takes more than that to be an ENTREPRENEUR who is ready for the challenges of the FUTURE. Which CONDITIONS must be met and which questions answered so that businesses …

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Feature topic

Digitalization: Adding value with digital applications

Edition 2 Modified 28. November 2024

DIGITAL TECHNOLOGY has become an integral part of our EVERYDAY LIVES and has profoundly changed how we live and work. If businesses want to stay COMPETITIVE, they have no choice but to embrace the DIGITAL TRANSFORMATION in order to optimize …

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Feature topic

Materials and their Constituents – Research and Development with Real Impact

Edition 1 Modified 17. June 2024

The focus of our Steinbeis Transfer magazine in 2024 will lie in REAL IMPACT for both our ECONOMY and SOCIETY. In this issue, we focus on the fascinating field of MATERIALS and their CONSTITUENTS. These are the very starting point …

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Feature topic

Innovation Systems

Edition 3 Modified 29. January 2024

An INNOVATION SYSTEM represents the totality of all subcomponents and plays an indispensable role in successful innovation. But what are the key elements of a successful innovation system, and what role do MITTELSTAND enterprises – the SMEs that form the …

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Feature topic

The new Mittelstand

Edition 2 Modified 15. November 2023

The very term highlights the POTENTIAL TO FOSTER CHANGE and a COLLISION OF TWO WORLDS: NEW MITTELSTAND – the successful transferral of the tried and tested into the FUTURE while also exploiting opportunities to bring about something new. In other …

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Feature topic

Technologies for German Mittelstand Companies

Edition 1 Modified 11. July 2023

The MITTELSTAND – the small and medium-sized companies that form the backbone of the German business community – is quite rightly referred to as the ENGINE of the German economy. 99.5% of all companies in Germany are SMEs. They possess …

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Feature topic

Managing risk – Shaping the future

Edition 3 Modified 14. March 2023

The history of humankind shows that PROGRESS is not possible without RISK – as we are witnessing in current technological, political, and social DEVELOPMENTS. The greater the POTENTIAL RISK, the more important it becomes to know how to cope with …

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Feature topic

Good Prospects for Education and the World of Work

Edition 2 Modified 8. December 2022

JOHN F. KENNEDY summed it up nicely more than 60 YEARS ago:“There is only one thing in the long run more expensive than EDUCATION: no education.” His statement feels more relevant today than ever: The world is undergoing upheaval on …

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Feature topic

Standing strong together – Network partnerships that add value

Edition 1 Modified 23. June 2022

NETWORKS are as essential now as they have ever been, not just in our PRIVATE lives but also AT WORK. The GLOBAL DELUGE of information is making validated knowledge even more valuable. Networks provide such KNOWLEDGE, based on a forum …

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Feature topic

Humans and AI – Intelligence in Tomorrow’s Artificial World (and Environment)

Edition 3 Modified 23. March 2022

AI APPLICATIONS have long been taken for granted, even if the technology is still considered relatively new. Look into the facts more closely, however, and its beginnings can be traced back to the early 20TH CENTURY. IN 1936, Alan Turing …

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Seven out of thirteen in one go

Edition 1 Modified 24. April 2025

Professor Dr.-Ing. Ralf Hörstmeier explains how wastage in trade businesses and SMEs belongs in the past
Equivalent to the English expression “you can’t make an omelet without breaking eggs”, there’s a German saying that literally translates as “wherever you plane …

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Reflection, innovation and much more besides…

Edition 3 Modified 10. February 2025

...or how management mindsets can help businesses survive
There are two trends that have been diverging from each other increasingly rapidly ever since the 1970s. The first is the technologically-driven transformation of every area of our economy and society that …

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“Walking the walk”

Edition 3 Modified 10. February 2025

An interview with Steinbeis Entrepreneur Professor Dr.-Ing. Manfred Norbert Fisch
Businesses are currently facing unprecedented challenges, among them the skills shortage and the rise in red tape. Proactive strategies are thus more important than ever, not least because the challenges …

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Developing sustainable, value-added solutions with mathematics

Edition 3 Modified 10. February 2025

An interview with Steinbeis Entrepreneur Dr. Mitja Echim
What are the key issues for tomorrow’s entrepreneurs? And what specific role can mathematics play in the development of meaningful solutions to economic and social challenges? TRANSFER discussed these questions with Dr. …

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Green patents and trademarks as indicators of sustainability impact

Edition 3 Modified 30. January 2025

Steinbeis experts in intelligent IP analysis help to make innovations more sustainable
With its European Green Deal, the European Union (EU) aims to make Europe a net-zero continent by 2050. To meet this goal, it is driving the transition to …

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Partnerships: a strategy for the future of entrepreneurship

Edition 3 Modified 28. January 2025

A combination of traditional and innovative approaches can be the key to success
The transformation of entrepreneurship in Germany is being driven by several key factors. In recent years, the “innovator rate” in established German companies has fallen significantly, suggesting …

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Resilience: the key to long-term business success

Edition 3 Modified 28. January 2025

Sustainable strategies and ethical responsibility for an uncertain future
Business resilience is an increasingly important factor in the current global environment. But there’s much more to it than financial stability and coping with short-term crises. It also entails the ability …

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Design thinking in innovation management

online Modified 27. January 2025

Focusing on the customer
We live in an increasingly complex world. Trends like digitalization and globalization are transforming the way we live, learn and work. Businesses are also coming under growing pressure to change, and need to find ways of …

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Going circular!

online Modified 27. January 2025

Baden-Württemberg enterprises obtain funding to implement circular economy projects
SMEs from Baden-Württemberg achieved by far the highest success rate in the first open call of the EU’s Up2Circ project. Two of the four Baden-Württemberg businesses awarded grants of up to …

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Our computer colleagues

Edition 3 Modified 27. January 2025

Steinbeiser Thomas Hösle urges us to leverage the efficiency potential of software and automation solutions
The multiple ongoing crises of recent years are causing ever greater challenges, especially for small and medium-sized enterprises (SMEs). It is becoming increasingly difficult to …

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The key to success lies in challenging, understanding and continuously improving business processes

Edition 3 Modified 27. January 2025

An interview with Professor Dr.-Ing. Jörg W. Fischer, Steinbeis Entrepreneur at the Steinbeis Transfer Center for Computer Applications in Engineering (STZ-RIM)
Steinbeis expert Professor Dr.-Ing. Jörg W. Fischer talks to TRANSFER about how we can solve the most complex business …

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Cooperation is essential for meeting the challenges of the future

Edition 3 Modified 27. January 2025

An interview with Dr.-Ing. Petra Püchner, Steinbeis expert and Commissioner for Europe of the Minister of Economic Affairs, Labor and Tourism of Baden-Württemberg
That Dr.-Ing. Petra Püchner is every inch a committed European can be seen from the passion and …

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Evolving instead of optimizing: a systemic look at transformation

Edition 3 Modified 27. January 2025

Proactively getting to grips with change always requires an ability to cope with uncertainty and risk
Our economy is transforming. For some years now, statements like this have been widely used – some might say over-used – in the press …

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Resilience in small and medium-sized enterprises calls for sound liquidity management

Edition 3 Modified 27. January 2025

Reducing risk with a diversified finance mix
The crises of recent years have put resilience at the core of small and medium-sized enterprise (SME) business strategies. Lending platforms strengthen SMEs’ resilience by making access to loans less bureaucratic, diversifying their …

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Supporting business transformation

Edition 3 Modified 21. January 2025

Steinbeis experts in Rostock help SMEs to internationalize their business, initiate projects and take the first steps toward sustainability
As a member of the Enterprise Europe Network (EEN), over the last three years the Steinbeis Research Center Technology Management Northeast …

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It’s all about the mix of technical, social and cognitive skills

Edition 3 Modified 21. January 2025

An interview with Dr.-Ing. Markus Urner, Managing Director of IWT Wirtschaft und Technik GmbH
We live in an increasingly complex world, and this trend is accelerating significantly in both our private and our professional lives. What skills are needed to …

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A circular economy for rare earth magnets

Edition 3 Modified 21. January 2025

The partners in the EU project REEsilience are developing pre-processing technology for hard disk drives, loudspeakers and electric motors
Rare earth elements are crucial components in many modern technologies and devices such as electric vehicles, wind turbines and sensor applications. …

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Welcome to the latest edition of TRANSFER.

Edition 3 Modified 21. January 2025

These are turbulent times for entrepreneurs. Global uncertainty, economic volatility and social challenges are affecting businesses like never before. Companies, and especially small and medium-sized enterprises like our Steinbeis Qualitätssicherung und Bildverarbeitung GmbH, are increasingly confronted with the question of …

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The next generation of researchers and entrepreneurs: a perspective in difficult times

Edition 3 Modified 21. January 2025

Steinbeis Enterprise helps students take their first steps into the world of work
It has never been so vital as it is today for the concept of entrepreneurship to evolve – from business models focused purely on profit to approaches …

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Helping life science startups to establish and get running

Edition 3 Modified 21. January 2025

Steinbeis and BIOPRO Baden-Württemberg form a successful partnership in the EXI startup voucher funding program
The EXI startup vouchers were launched by the European Social Fund and the Baden-Württemberg Ministry of Economic Affairs, Labor and Tourism in 2012 to provide …

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Training for resilient entrepreneurship

Edition 3 Modified 10. January 2025

The successful transformation of small and medium-sized enterprises calls for a change in their leadership and organizational culture.
The success of German industry is based on a balance of different-sized enterprises. Small and medium-sized enterprises play an important role in …

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Strategic foresight in foreign production

Edition 3 Modified 9. January 2025

Steinbeiser Jürgen Raizner advises companies on how to internationalize their business
In an increasingly connected and globalized world, businesses are confronted with the challenge of adapting to fast-changing geopolitical circumstances. Small and medium-sized enterprises (SMEs) in particular are having to …

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Entrepreneurship with a future: resilience through innovation, innovation through education

Edition 3 Modified 9. January 2025

Dr.-Ing. Peter Schupp explains why he firmly believes that vocational education and entrepreneurship are more important than ever
The acronym VUCA denotes the four main dynamic and complex qualities of a rapidly changing world: volatility, uncertainty, complexity and ambiguity. There’s …

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Resilience is imperative

Edition 3 Modified 8. January 2025

The future of business belongs to sustainable enterprises
Entrepreneurs with a vision of the future are the architects of a new business landscape. And this new economic age is just around the corner. Resilience, sustainability and value creation are the …

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Entrepreneurial opportunities and fair cooperation between industrialized countries and emerging economies

Edition 3 Modified 8. January 2025

Steinbeis Entrepreneur Professor Dr. Brando Okolo and his team have built a network for promoting digital manufacturing in Africa
According to the 2024 World Economic Outlook Report published by the International Monetary Fund (IMF), nine of the world’s 20 fastest-growing …

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Hey, I’ve got a great idea…

Edition 3 Modified 8. January 2025

...but is that enough to become an entrepreneur in today’s reality?
The last decade has seen a lot of change, driven among other things by the emergence of platforms like Instagram, TikTok and Netflix. These platforms have transformed the way …

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Professor Dr.-Ing. Dieter Klaus Adler

Edition 3 Modified 8. January 2025

Steinbeis was saddened to learn of the passing of Professor Dr.-Ing. Dieter Klaus Adler, who died on 11th November at the age of 85. In his early Steinbeis years, Dieter Klaus Adler was head of the Technical Consulting Service at …

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Steinbeis Consulting Group Sustainability bundles expertise

Edition 3 Modified 8. January 2025

Steinbeis experts support businesses on their journey toward a sustainable future
Sustainability is already one of the biggest issues in the world today, and its economic and social importance will only continue to grow. To ensure that they are strongly …

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Berkheim leads the way

Edition 3 Modified 8. January 2025

Steinbeis experts help local community develop an energy project to establish a sustainable hydrogen cycle with electric vehicles and community heating
Germany is committed to achieving net zero by 2045. But this target comes with challenges, not only for big …

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Hennigsdorf residents kept nice and warm

Edition 3 Modified 20. December 2024

Steinbeis experts provide scientific support for new multifunctional heat storage
At the end of September, the water was turned on at the nearly completed multifunctional heat storage built by the municipal utility company of Hennigsdorf in northern Brandenburg. Over the …

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Enabling a smooth business succession

Edition 3 Modified 20. January 2025

Steinbeis experts help with the sale of a leading industrial and rail automation specialist
Business succession poses major challenges for companies and entrepreneurs. The Luetze Group is a great example of how to go about it. With the assistance of …

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Digitalization: Adding value with digital applications

Edition 2 Modified 28. November 2024

DIGITAL TECHNOLOGY has become an integral part of our EVERYDAY LIVES and has profoundly changed how we live and work. If businesses want to stay COMPETITIVE, they have no choice but to embrace the DIGITAL TRANSFORMATION in order to optimize …

Read More

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