An interview with Professor Dr. Torsten Schäfer, Steinbeis entrepreneur and an expert in sustainability and climate communication
There is broad consensus among politicians, the business community, and society in general that sustainability is an important issue. But noble words should …
“We need to build a bridge between the gloomy and the good.”
The Path to Sustainable Leadership
Why leadership needs rethinking today – from the bottom up
The issues dealt with by managers have become more demanding over the years – leadership is now more time-consuming, increasingly challenging, and overall: more important. But instead of questioning outdated …
“We’ll need a different kind of currency for transportation infrastructure”
An interview with Professor Dr.-Ing. Markus Stöckner, Professor Dr.-Ing. Thorsten Cypra, and Professor Dr.-Ing. Christian Holldorb, Steinbeis Entrepreneurs at the Steinbeis Transfer Center for Infrastructure Management in Transportation (IMV)
Being able to move around is freedom – something we are …
Safeguarding Municipal Authorities by Establishing More Digital Presence
Syntos, the Steinbeis Consulting Center, provides support with the development of a regional networking platform
As the Covid-19 pandemic has shown us, many small and medium-sized enterprises dependent on physical presence – stores or offices – can quickly run into …
“Until now, we’ve marketed the Southwest of Germany as a region rather than talking about the topics that will be important in the future”
An interview with Dr. Christian Herzog, CEO of Baden-Württemberg International
In April, the 2020 Innovation Index once again confirmed that Baden-Wuerttemberg achieved the highest innovation performance in the EU, an accomplishment Dr. Christian Herzog – who originally hails from Berlin …
The Early Innovators Business Plan Competition
Steinbeis experts promote entrepreneurship among young people by running a business plan competition for young Romanians
Biodegradable protective masks, wooden bicycle frames, telemedicine – just three examples of the multitude of business concepts developed by young Romanians as part of …
Coaching support program helps small businesses get off to a fresh start
Tackling realignment and business development with the help of Steinbeis expertise
In June 2021, the Baden-Wuerttemberg Ministry for Economic Affairs, Labor, and Tourism launched a new funding program under the title Coaching on the Realignment of Business Models for Small …
QualityCircle – A Conversation turns into an in-demand Software Solution
Two Steinbeis Enterprises support the successful development of a software-based planning tool
It all started with a conversation between Reiner Lohse, Steinbeis entrepreneur at the Göppingen-based Steinbeis Transfer Center for Technology and Innovation Management as well as Managing Director of …
Loss of Control During the Digital Transformation Process Factors influencing and shaping technology acceptance in Baden-Wuerttemberg
As part of a study, the Ferdinand Steinbeis Institute investigates the impact of loss of Control on attitudes toward new technology among the general public
In 2018, the Ferdinand Steinbeis Institute (FSTI) launched its #techourfuture initiative with the aim of …
How a Strong Corporate Culture Helps Firms Succeed with Digital Transformation
Steinbeis experts examine agile teams at SMEs as part of a pilot project
The Ferdinand Steinbeis Institute (FSTI), Steinbeis 2i, and bwcon have joined forces with a variety of business partners as part of a project called Agile Teams – …
#Techourfuture: Understanding New Technology – A Social Issue Central to Future Trends
Results of an assessment of the Technologie*Begreifen macro testbed funding project
On June 10, 2021, five external evaluators traveled to the Steinbeis House for Management and Technology (SHMT) in the Stuttgart district of Hohenheim to meet up with the #techourfuture …
The ecosystems of the future – a major challenge
It could hardly be more challenging to meet the requirements of future ecosystems – not just environmental, but also business ecosystems, which will need to be sustainable for generations to come and make the future a ‘livable’ place for all. …
#techourfuture – Interactivity Council Makes Technology Easier to Understand
Twelve experts with one goal: to make future technology relevant for the whole of society
In November 2018, the Ferdinand Steinbeis Institute launched its #techourfuture initiative with the aim of giving fellow citizens a chance to find out everything they …
“In essence, the idea is to fundamentally move forward with your company competences”
An interview with Professor Dr. Christoph Zanker, Steinbeis Entrepreneur at the Steinbeis Transfer Center Industrial Innovation and Transformation Management
Some companies are taking the current recession as an opportunity to reorient themselves. The famous German Mittelstand is particularly likely to …
“We’ll have to get to a post-fossil world in the foreseeable future”
An interview with Steinbeis Entrepreneur Markus Klätte
A circular economy makes maximum use of products and raw materials over time, based on the role model provided to us by nature. TRANSFER Magazine spoke to Markus Klätte about the role played …
The EFQM Model – A Signpost to Success
The benefit to SMEs of monitoring the economic ecosystem
The term “ecosystem” was coined by the British ecologist A. G. Tanslye in 1935. It has undergone a number of changes since then and acquired a variety of new facets [1], …
Every Change Begins with A Vision
An exposé of the future of ecosystems and the ecosystems of the future
The unnatural separation between humans and the world’s ecosystems is a key cause of the steadily worsening biodiversity crisis and the degradation of so many natural habitats …
The Bremen-Unterweser InnoWerk Project: A Sustainable Approach to the Manual Trades
Steinbeis experts develop a vision of the future: innovative and sustainable skilled crafts
The InnoWerk project in Bremen and the Unterweser Region is an alliance revolving around sustainable innovation among firms crafts and small manufactoroing companies. It arose following a …
Recovery of Ecological Nutrition from Agriculture
Steinbeis experts contribute to the circular bioeconomy
Identifying profitable and environmentally friendly methods of reusing manure and digestate produced in farming – in ways that meet the practical needs of business – is as topical as ever. Agro Energie Hohenlohe …
Coming to the Rescue in a Crisis
Steinbeis experts help companies realign business with “Rescuers in a Crisis”
There is usually little time left in everyday business to invest in moving the company forward. Day-to-day issues take precedence; thinking about long-term priorities is put off for another …
“Building trust will be crucial”
An interview with Dr. Marie-Eve Reinert, senior project manager at Steinbeis 2i
The concept of using hydrogen as an energy source has been around for decades. The gas was already being used in space travel in the 1960s, and in …
Dear Readers,
“Europe is the global leader when it comes to green growth.” That is neither a vision, nor a goal for 2050 – it’s the Green Growth Index 2020’s finding. In all four categories – resource consumption, social inclusion, green economic …
“We think back from the perspective of the future”
Steinbeis Entrepreneurs Kerstin Schenk and Professor Dr. Esin Bozyazi talk about the challenges of sustainable business models
There is a tendency at the moment to associate the concept of sustainability with nothing more than simply acting in an environmentally friendly …
Brick by Brick: Making Intelligent Use of Circular Economy Methods to Create a Sustainable Economy
How to make use of an ancient principle of nature in the economy
Circular economy concepts are currently experiencing a boom, not least fueled by setbacks caused by the current pandemic. Not only is this reflected in increasing public interest, …
Climate-Neutral Buildings: A Herculean Task … But Achievable
Steinbeis experts implement carbon-neutral pilot projects
In 2018, the EU Commission presented its plan for a climate-neutral Europe at a summit in Katowice, Poland. In 2020, the plan was adopted and coined the European Green Deal, laying down targets for …
Green Hydrogen – From Vision to Reality in Forty Years
Key technology represents an important milestone on the journey to climate neutrality
Fossil-free and no longer dependent on oil – around 40 years ago, that was the vision of energy supplies in the future. Leading research institutes were working on …
“There’ll only be a widescale rethink once the costs really start to hurt and people are shown alternatives”
An interview with Steinbeis Entrepreneur and power engineering expert Dr.-Ing. Thomas Freitag
It’s easy to be critical of the “Greta effect,” but one thing’s for sure: The young climate activist has brought enormous publicity to climate change. Nonetheless, this will …
NetworkNature: Connecting Experts for Climate Protection and Sustainability
Steinbeis offers platform for exchanging views on nature-based solutions, projects, and best practice
A nature-based solution (NBS) is the term used by the EU to refer to natural or newly created processes that leverage the positive benefits of nature and …
Seldom Are Times This Fascinating
Martin Trotier assesses the topics and tasks of personnel work in 2021
In the early days of 2021, the media once again started discussing the future role and tasks of the personnel department – or in modern terminology: HR. But …
Lifetime Contributions to “Best Promotion of Innovation”
Professor Johann Löhn and Steinbeis Foundation honored with the Rudolf-Diesel-Medaille
On May 5, 2021, Germany’s oldest innovation award, the Rudolf-Diesel-Medaille, was presented in four categories. This year, the award for Best Promotion of Innovation went to Professor Dr. Dr. h.c. …
Knowing How It’s Done – Making Systematic Use of Entitlements to Research Funding
Steinbeis consultant provides support with project assessments and applications
In early 2020, new options became available to take advantage of government subsidies for research and development. In addition to funding through departmental research at federal ministries, an alternative approach opened …
A Window of Opportunity in Wood Restoration
Steinbeis expert Volker Bucher joins forces with timber manufacturing specialist Holzmanufaktur Rottweil to develop innovative methods for cleaning, abrading, and coating surfaces
Sometimes all it takes is a smidgen of fortune to bring innovative partners together. That’s how it was …
More Stressful, Less Successful – Management in Times of Pandemic
Steinbeis study examines current developments in teamwork and individual performance
Surveys commissioned by the Robert Koch Institute show that second only to worrying about being infected by Covid-19, currently the biggest concern among respondents in Germany is what will happen …