An appeal for more openness and agility
Nothing stays the way it is. That’s the impression more and more established companies are getting, given trends such as digital transformation, globalization, and climate change. In a working world of increasing complexity, …
Category: Feature Topic
Space for Lateral Thinkers
You Can Only Reap What You Sow
The thought processes of a lateral thinker
If Jürgen R. Schmid didn’t always wear white shirts, he would have Individuality emblazoned in red letters on his chest. Sometimes it really isn’t easy being a gentle rebel. A rebel who strives …
“You need a lot of perseverance and creativity, but also unconventional thinking to track down the fundamental laws of nature”
An interview with Dr. Andreas Crivellin, theoretical physicist at the Paul Scherrer Institute (PSI) in Villigen (Switzerland)
What are the typical questions theoretical particle physicists look at? What are their tools of the trade and how important are creativity and …
Translating Data into Knowledge
Lateral thinking on an interdisciplinary level can be helpful in managing floods of data
Terms such as Industry 4.0 (smart production) and big data are bandied around everywhere these days. Businesses are connecting up their production facilities, capturing data at …
The Myth about Lateral Thinkers: A Know-It-All or Real-Knower?!
Lateral thinking as a prerequisite for innovation
Magazines and blogs are good at proclaiming things like “The world needs more lateral thinkers.” But is there a generally accepted definition of what a lateral thinker actually is, or does, or the …
Heterogeneity: A Driver of Innovation
Equal opportunities in the energy technology sector
When women are closely involved in technical innovation processes, does this have any influence on the results and market success? This was the question looked at by the Steinbeis-Europa-Zentrum (SEZ) during a project …
“You teach people, not subjects”
An interview with Professor Dr. Bernd Jörs, director of the Steinbeis Transfer Center for Online Marketing Engineering & Business Analytics and a professor in information economy and online marketing engineering at Darmstadt University of Applied Sciences.
Do university lecturers have …
From Four to One
Add creativity to the unconventional and the result is success
A recent Steinbeis project has shown the best way to manage technology transfer in business and how to make a success out of projects through systematic cooperation. For the project, …