Prof. Dr. Michael Auer, Steinbeis (li.), Dietmar Lust

And the Winner Is…

Votes for the best TRANSFER article in 2017

As in the previous year, it was you who picked our winner, and the most popular article among readers in TRANSFER magazine in 2017 was: “Digital Solutions: A Curse, Blessing, or Both?” We congratulate the author Dr. Gunther Herr from the School of Management and Technology at Steinbeis University Berlin. Further congratulations go to our survey respondent Dietmar Lust, from Markgröningen, whose name came out of the hat after voting for the best TRANSFER article.

As in the past, a large number of TRANSFER readers submitted their votes for the best article. The clear majority of votes went to “Digital Solutions: A Curse, Blessing, or Both?” which appeared as a feature topic in the Digital Transformation & The World of Work 4.0 section of issue 4/2017. In his article, Herr examined what the trend toward digitalization is really all about and what impacts it is having on different sectors of industry and technology.


Marina Tyurmina
Steinbeis-Zentrale (Stuttgart)